Emergency Medical Services Program Board Members
Archer Sierra
Media Relations Advisor
Archer brings seventeen years of experience in arts and entertainment that spans includes acting, producing, news journalism, and media direction, and talent management. Her career began in 1992, as the producer assistant to Sid Smith (Miss Universe, Miss Teen USA, and Circus of the Stars, while she attended performing arts school.
Ultimately, she acquired her education in the areas of acting, film, journalism, and investigation. Additionally, she completed a successful internship with ABC News, and worked for them as an assignment editor, photographer, and journalist. Prior to founding RCW she served as a media director to a well known international performing arts academy.
Sierra continues to be a media consultant to ZH Studios in Beijing, China, where she counsels Asian based corporation to successfully market to the U.S. entertainment market. For public relations, interviews, marketing, sponsorship, program questions please contact Ms. Sierra at
s.archer@mdemsp.org
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